The following video is from one of the creators of the Msn Loophole which is currently the top digital product in a few clickbank categories.

In the video Chris Rempel takes you behind the scenes of his clickbank account and shows exactly how it’s a myth that big lists are better than small lists.

In summary: the affiliate who sends him a couple hundred visitors makes more sales than an affiliate that sends him quadruple the visitors.  Enjoy:

Read the comments on the video here.

Makes you wonder why people are pushing subscriber tactics that annoy visitors to get the subscriber count up without any mention of the intentions of having a higher number other than the sake of having a high subscriber count.

(ironically the salespage mentioned above does not use entry popups, are bloggers getting more annoying than some sales/pitch pages lol?)

How Do You Get A Responsive List With A Smaller List?

Intent when signing up is a big part of what a list will do later. I’m newer to email marketing but the lists I’ve built where people want information on buying things or they are already proven buyers work much better for me than just pumping up list numbers for no apparent reason.

For an example, instead of starting a generic newsletter on “scrapbooking”, try a scrapbooking newsletter for people who want the “best scrapbooking deals of the week”, or “weekly scrapbooking coupons” and see what list buys more ;)
Create a list of buyers and they will buy ;)